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Tom Dixon, the British designer and innovator behind his eponymous interior design brand, has launched a slick new flagship store in King’s Cross, London.

Dixon established his brand in 2002 after spending years welding salvaged steel into radical furniture. He now manages hubs in New York, Hong Kong, Los Angeles, and Tokyo, in addition to the shop in London, and designs products from lighting and furniture, to tableware and fragrance.

Rough, exposed brick walls and spare, sculptural furniture lay the groundwork in the store for Dixon’s signature lighting. It opened April 20 as part of a 17,500 square foot complex running next to Regent’s Canal. A string of Victorian buildings also house offices for staff, a gallery, and a showroom.

Aptly named The Coal Office, Dixon’s new headquarters was once a coal distribution center. The surrounding King’s Cross area is currently undergoing major redevelopment.

Previously, the brand operated out of Ladbroke Grove in west London. Now in the midst of a rapidly transforming neighborhood, Dixon hopes that the Coal Office is an ever-evolving space. An onsite restaurant is scheduled to open in June, and the designer plans to eventually be able to manufacture there as well.

The Coal Office will host an open house for architects and designers on May 10 for a viewing of the shop and Dixon’s new collection.

The space is furnished with designs from Dixon’s brand. Photo via Tom Dixon.

Industrial brick walls juxtapose with sleek lighting and furniture in the space. Photo via Tom Dixon.

The store is designed to change and evolve over time. Photo via Tom Dixon.