Aly Kima’s Viral Pivot

A viral TikTok about being single turned the Bay Area native into a full-time content creator with nearly 1 million followers. Now based in New York, she’s built her platform on careful curation and authentic storytelling.

In her sunny Soho apartment, content creator Aly Kima has built a following of nearly 1 million. After a single viral TikTok transformed her from consultant to full-time influencer, she's cultivated an audience that's 90% women.

Words and photos by

January 8, 2026

When I met Aly Kima on a classic Soho street, it was up five flights of stairs to a sunny apartment she shares with a Belgian model. Her apartment could easily double for a sitcom set, complete with high ceilings, minimalist furniture, the steady hum of a Nespresso machine, and a chihuahua that continuously bites at my ankles. Aly is thoughtful, stylish, and a little unsure about her new bangs.

Aly Kima has grown into a model‑influencer whose signature vision fuses high‑fashion polish with global lifestyle wanderlust. With one foot in New York and another in Paris, she curates looks that feel equally runway‑sharp and intimately personal.

Aly grew up in the Bay Area, the daughter of a Japanese-American father in sales and a mother in pharmaceutical accounting. After several years at a consulting firm, she posted a TikTok—just a joke about being single. Overnight it went viral. She returned to work to find colleagues quoting her, and 12,000 strangers following her account. “I almost died of embarrassment,” she says. At first, the attention was male-heavy (since her post was about being single, most were eager to help rectify that situation). But now, her following is 90% women, something she’s proud of and worked hard to achieve as a full time content creator.

She’s careful with her influence. Aly turns down partnerships that don’t feel right, and won’t promote products that don’t suit her. “It’s real work,” she says, though she admits the industry can be unstable.

After a recent breakup (made public, like much of her life) she fled New York for Paris, craving anonymity. Mornings were spent journaling in cafés, watching people pass. At an art opening at the Grand Palais, someone recognized her. They’re now dating.

Aly’s modeled since she was young, runway gigs in Tahoe and retail shoots that didn’t always pay well. Now she puts that same energy into creating: scripting, filming, editing, curating. At night, she journals, still processing, still shaping her story in her own time.

@alykima_

 

A version of this article originally appeared in Sixtysix Issue 15.